Filtering and layout of SEO keywords

Filtering and layout of SEO keywords

Firstly, keyword classification:
 

1. Target Keywords
    characteristics:  

    a. core, the site around this, 1-3. Top keyword or industry
    b. Search for big
    c. can be more profitable

 2. Long Tail Keywords
     Outside the targeted keywords.

Second, the keyword screening

1. Flow
  a. target keyword traffic to account for 20-40%     # Unattainable, then replaced.
  b. long tail keyword traffic to account for 60-80%

2. Value

  a. conversion rate
  ①. Look what GUIDEC
  ②. Baidu,    # In front of a bid not to think about the

  b. the degree of competition       No competition #

  c. generate traffic     # Main keywords bring 20% ​​-40% of rate.

Third, the target keyword positioning
Select 1-3 target keywords

1. Target Keywords   - -    Home                   # Most difficult
2. moderate difficulty     - -    List page, special pages          # Followed
3. Long Tail Keywords - -    Contents Page                  # Easiest

Keywords Change: step by step, little by little change。