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What to do to maximize the use of resources P4P?

  • Auteur:Thinkxing
  • Bron:FlintStone
  • Release op:2015-07-20
Foreign people what to do to maximize the use of resources P4P? The following methods allow you to quickly get.



Method One: multi-word normalization
Click on price = {(under a customer at a customer bids * promotion rates) / self promotion rates} + 0.1 yuan Click influence price the most direct reason is that promotion rates, promotion rates which, the background has been marked with a star to five-star, but through a lot of testing, even at five-star, or you can not break up.

For example, a star is 20 points, then the star is 100, assuming that the promotion score is five stars, is 100 points, under the promotion of a customer's score is a four-star, which is 80 points, the opponents bid is $ 10, then the CPC is (10 yuan * 80) / 100 = 8.1 yuan and 0.1 yuan. So it is not more expensive the more forward, if we are all five-star, is 100 points, then, how much lower a bid, in order in front of him, that is, the cost of 10.1.

In fact, through testing, that can break 100 points, or 200 points can be done, then how to do it?
To promote the quality of the product is actually score score promote the product data accumulation affects the quality of the score, so to pass the test to move up the product data accumulation, to reach the desired effect, which is the so-called pull weights.

Then the weight of how to pull it?
Under ordinary circumstances, bid on the word A P1 product promotion, bidding word B to promote P2 products, then be able to do a P3 products to contain keywords A and B, between the fact is, you only need to promote the keyword product set, the P3 is set as a priority to promote their products. There are a very important premise that correlation, we must make this product P3, and A, B are related, but also are able to achieve five-star base requirements.

Method two: period
P4P day high cost, the reason is very simple to take care of the entire supplier P4P of the time during the day, but the target audience of many factories customers, in fact, in Europe and America. The cost of the evening is the lowest.

Method three: the quality of the shop
Shop quality can not be ignored, if the store is to be optimized diagnostic status, you will find a lot of costs will be much higher than peers.

Four: find the precise word
P4P not care how many words, and care about accuracy, to find the precise flow inlet, the quality of products put up, the shops do good quality, is the most effective method.

How to find the precise words:
1, through the "My Products", screened for every day of the original term feedback products;
2, through the "Visitors details" to find customers accurate search word;

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